AI Search Optimisation

Prepare for the age of AI search

The way people find businesses is changing. AI assistants are answering questions, making recommendations, and replacing traditional search. We make sure your brand shows up.

AI visibility, from the ground up

A comprehensive approach to getting your business found in AI-powered search and conversation.

AI Search Landscape Analysis

We audit how your business currently appears (or doesn't) across ChatGPT, Google AI Overview, Perplexity, and Claude. You'll know exactly where you stand.

Structured Data Implementation

Rich schema markup that helps AI systems understand your business, services, and expertise. The foundation of AI discoverability.

Content Authority Building

Strategic content that positions you as a trusted source on topics relevant to your business. AI systems cite authoritative sources — we make sure that's you.

Knowledge Graph Optimisation

Building and strengthening your entity presence in knowledge graphs that AI systems draw from when generating answers.

AI Chatbot Answer Testing

Regular testing across all major AI platforms to monitor how your business is being represented, recommended, and cited in AI-generated answers.

Monthly AI Visibility Reporting

Clear, actionable reports on your AI search visibility. Track progress across platforms and see exactly where your business is gaining ground.

How we get you cited

A systematic approach to AI visibility that builds real, sustainable presence.

01

Audit

We test how your business currently appears across all major AI platforms. What's being said, what's missing, and where the opportunities are.

02

Implement

Structured data, content strategy, and authority signals. We build the technical and content foundations that AI systems rely on.

03

Monitor & Iterate

AI search is evolving fast. We track your visibility monthly, adapt to platform changes, and compound your advantage over time.

The early mover advantage

AI search is where traditional search was 15 years ago. The businesses that invest now will own the space.

40%

Of Gen Z prefer AI search

Younger consumers are already using AI assistants as their primary search tool. This shift is accelerating across all demographics.

4

Major AI platforms

ChatGPT, Google AI Overview, Perplexity, and Claude. Each surfaces businesses differently. We optimise for all of them.

£150

Starting monthly investment

An accessible entry point for a service that will become essential. Early adoption means lower competition and faster results.

1st

Mover advantage

AI systems build trust over time. The sooner you establish authority, the harder it is for competitors to displace you.

Frequently asked questions

Traditional SEO focuses on ranking in Google's organic results — the ten blue links. AI optimisation focuses on getting your business cited in AI-generated answers from platforms like ChatGPT, Google AI Overview, Perplexity, and Claude. The foundations overlap — clean code, structured data, and authoritative content help with both. But AI search engines evaluate content differently, prioritising factual clarity, entity relationships, and authoritative sourcing over traditional ranking signals like backlinks. We build for both, because the businesses that show up in AI answers today will have a significant advantage tomorrow.

The key platforms right now are Google AI Overview (which appears at the top of Google search results), ChatGPT (the most widely used AI assistant), Perplexity (an AI-native search engine growing rapidly), and Claude (Anthropic's AI assistant). Each platform sources and presents information differently. Our approach covers all of them by focusing on the fundamentals that all AI systems rely on: structured data, clear content, and authoritative signals.

Some changes — like implementing structured data and schema markup — can start influencing AI results within weeks. Building topical authority and getting consistently cited in AI answers typically takes 2-4 months of sustained effort. This is a relatively new field, which means businesses that start now have a genuine first-mover advantage. The longer you wait, the more ground you'll need to make up.

Our AI optimisation service starts from £150 per month. This includes AI search landscape analysis, structured data implementation, content authority building, AI chatbot answer testing, and monthly AI visibility reporting. The exact scope depends on your industry and competitive landscape. We'll assess your current AI visibility during a free initial consultation and recommend the right level of engagement.

Ready to get started?

Let's assess your current AI visibility and map out a strategy to get your business showing up in AI-powered search. No jargon, no pressure — just a clear picture of where you stand.

Get in touch